Pricing, explained
How credits work
Short version: your plan's price is your monthly creation balance. No opaque tokens, no credit math - just dollars you spend on real output.
Your plan is your balance
Every Goa plan comes with a monthly creation balance equal to its price. A $39 plan gives you $39 of creation each month. You spend it as you make things - a little on an image, a bit more on a video clip, a touch on a voiceover - and you can top up anytime.
What things cost
Each render is charged at the model's real provider cost, so what you pay tracks what you actually make:
- An image is about $0.08.
- A short 5-second video clip is about $0.80.
Premium models cost more and efficient ones cost less. You choose the model, so you stay in control of the cost.
A worked example
Take Creator at $39 a month - that's your balance. Spend it all on images and you'll make around 480 of them. Spend it on short video and you'll make around 48 clips. Most makers mix the two, and the balance stretches across everything: a few videos, a batch of images, some voiceover.
Every plan at a glance
| Plan | Price | What you can make |
|---|---|---|
| Starter | $15/mo · $12/mo annually | ≈ 180 images or 18 short videos |
| Creator | $39/mo · $32/mo annually | ≈ 480 images or 48 short videos |
| Studio | $99/mo · $79/mo annually | ≈ 1,200 images or 120 short videos |
| Team | $59/seat/mo · $49/seat/mo annually | ≈ 730 images or 73 short videos / seat |
| Scale | $129/seat/mo · $99/seat/mo annually | ≈ 1,600 images or 160 short videos / seat |
Annual billing saves 20%. Team plans pool the balance across seats. Need more? Talk to us about Enterprise.
Why dollars, not tokens
Most AI video tools sell credits worth a fraction of a cent, with no clear link between what you pay and what you get - the thing people complain about most. Goa does the opposite: your balance is measured in dollars, and the price you pay is what you get to create with. You can always answer the simple question: what will this cost, and what does my plan get me?