Pricing, explained
How credits work
Short version: your plan's price is your monthly creation balance - and bigger plans get bonus credits on top. No opaque tokens, no credit math - just dollars you spend on real output.
Your plan is your balance
Every Goa plan comes with a monthly creation balance measured in credits, where one credit is one dollar. Starter is exactly 1:1 - $15 buys $15 of creation. Bigger plans include a bonus: Creator turns $39 into 42 credits, Studio turns $99 into 110. You spend the balance as you make things - a little on an image, a bit more on a video clip, a touch on a voiceover - and you can top up anytime. Your balance resets with each monthly grant; unused credits don't carry over.
Annual billing keeps the same monthly balance at a lower price - around 20% off. The discount never shrinks your credits.
What things cost
Each render is charged at the model's real provider cost, so what you pay tracks what you actually make:
- An image is about $0.08.
- A short 5-second video clip is about $0.80.
Premium models cost more and efficient ones cost less. You choose the model, so you stay in control of the cost.
A worked example
Take Creator at $39 a month - with its 8% bonus, that's 42 credits of creation. Enough for a finished video every week with room for drafts, or around 525 images, or 52 short clips. Most makers mix, and the balance stretches across everything: a few videos, a batch of images, some voiceover - and timeline editing is always free.
Topping up
Run dry mid-month and nothing breaks: buy extra credits whenever you like, at the same one-credit-one-dollar rate. Studio and Team get a 5% bonus on top-ups, Scale gets 8%. Top-up credits never expire while you're subscribed and are spent after your monthly balance.
Changing plans
Upgrades apply right away - you pay the difference for the rest of the month and get the extra balance it buys, immediately. Downgrades and cancellations take effect at your next renewal, so you keep everything you've paid for until then.
Every plan at a glance
| Plan | Price | Monthly credits | What you can make |
|---|---|---|---|
| Starter | $15/mo · $12/mo annually | 15 | ≈ 180 images or 18 short videos |
| Creator | $39/mo · $32/mo annually | 42 (+8% bonus) | ≈ 525 images or 52 short videos |
| Studio | $99/mo · $79/mo annually | 110 (+11% bonus) | ≈ 1,375 images or 137 short videos |
| Team | $59/seat/mo · $49/seat/mo annually | 64 / seat (+8% bonus) | ≈ 800 images or 80 short videos / seat |
| Scale | $129/seat/mo · $99/seat/mo annually | 145 / seat (+12% bonus) | ≈ 1,800 images or 180 short videos / seat |
Annual billing saves 20% and keeps the same monthly credits. Team plans pool the balance across seats. Need more? Talk to us about Enterprise.
Why dollars, not tokens
Most AI video tools sell credits worth a fraction of a cent, with no clear link between what you pay and what you get - the thing people complain about most. Goa does the opposite: your balance is measured in dollars, and the price you pay is what you get to create with - never less, and on bigger plans a little more. You can always answer the simple question: what will this cost, and what does my plan get me?